In 2010, Toyota applied for a trademark for the Supra name. The trademark had to be used within three years for it to be valid. In December 2011, Autoguide reported a possible Supra replacement that would sit above the GT86. Tetsuya Tada, the chief engineer of the Toyota 86/Scion FR-S told reporters in Germany in 2012 "the president (Akio Toyoda) has asked me to make a successor to the Supra as soon as possible. In late 2013, AutoBlog reported a Supra successor concept would be making its debut the January 2014 North American International Auto Show. On 13 January, Toyota unveiled its new FT-1 concept car. Little is known about this new concept car; other than that it has a front engine and rear wheel drive layout. Toyota also stated that their new concept car draws inspiration from Toyota's past sports cars like the 2000GT, Supra, MR-2 and 2007 FT-HS concept car. Toyota did not state whether the FT-1 would use the Supra name, or if it was even bound for production. However, Toyota did state if the FT-1 is approved from production, a price tag of around US$60,000 was to be expected for each unit. On 10 February 2014, Toyota submitted an application to the United States Patent and Trademark Office to renew the Supra trademark.
In June 2016, a trademark application for the Supra nameplate was filed with the European Union Intellectual Property Office. According to Autocar, the new Supra was set to debut in 2018. The publication reported that the car would likely feature rear wheel drive; four-cylinder engines were expected to be available, and it had been confirmed that the car would offer a turbocharged inline-6 engine. It was believed that these engines would be supplied by BMW. Kleine Zeitung reported that the new jointly developed Supra will be produced at a Magna Steyr facility near Graz, Austria, alongside the BMW Z4 (G29). Although the sports car's name was yet to be officially confirmed, Toyota global chief engineer Tetsuya Tada said that it will likely carry the nameplate Supra, due to its name recognition and historical significance. On 5 July 2018, Toyota Gazoo Racing announced that the Supra would return to production and compete in the US NASCAR Xfinity Series in 2019. The new Supra made its NASCAR debut in February 2019. On 12 July 2018, a near-production model of the fifth generation of the Supra was unveiled (in camouflage) at the Goodwood Festival of Speed.
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